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Saturday, March 17, 2007

Times Reader Goes Subscription

The New York Times announced that the Times Reader application's Beta period ends soon and it will be be converted to a $14.95 / month subscription service that will include Times Select and Premium Crosswords, which were previously paid content anyway. Also apparently home delivery customers of the paper will now get the Times Reader for free. Rob gives his perspective on the pricing. I suspect the Times is just testing the waters here. Of course they're in the subscription business to stay, but I wouldn't be surprised if they factor in usage data and tweak the model to accommodate the potentially diverse user base. Let me tell you, there's more method than madness behind SKU differentiation.

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1 Comments:

  • You can get free access to Wall street journal, morningtsar, ft, zacks and other premium sites with a thing called netpass from: http:news.congoo.com

    I havent tried with NYtimes yet

    By Blogger Richard Jennings, at March 17, 2007 at 7:50 AM  

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